Are Yelp ads a rip-off for small advertisers?
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Yes
IT'S A TIE
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No
IT'S A TIE
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Yes
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At a time when much online advertising is being sold for 60 cents per thousand impressions (CPMs), Yelp is charging some local advertisers $600 per 1,000 impressions!
At a time when much online advertising is being sold for 60 cents per thousand impressions (CPMs), Yelp is charging some local advertisers $600 per 1,000 impressions!
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